Please follow the guidelines below when using our logo. In most cases, use our primary, horizontal logo. The secondary, stacked logo can be used in applications where there is not enough room for the full logo. The icon should only be used when the full or stacked logo is already featured elsewhere on the material. Do not alter the logo in any way.
Panzura Primary Logo
FULL COLOR PRIMARY LOGO
Use the full-color logo on white and light gray backgrounds only. Do not place this logo on dark, primary, or complex backgrounds.
REVERSED PRIMARY LOGO
Use the reversed logo on black or dark gray backgrounds only. Do not place this logo on any light, primary colored or complex backgrounds.
SOLID BLACK PRIMARY LOGO
Use the black-color logo on yellow, pink colors that create maximum contrast. Do not use on dark colored backgrounds.
SOLID WHITE PRIMARY LOGO
Use the white-color logo on blue, red or green backgrounds—colors that create maximum contrast. Do not use on light colored backgrounds.
Panzura Secondary Logo
SECONDARY LOGO-FULL
Use the full-color logo on white or light gray backgrounds only. Do not place it on dark, primary or complex backgrounds.
SECONDARY Logo—REVERSED
Use the reversed logo on black or dark gray backgrounds only. Do not place on any light, primary colored or complex backgrounds.
SECONDARY LOGO—White
Use the white logo on blue, red or green backgrounds—colors that create maximum contrast. Do not use on light-colored backgrounds.
SECONDARY BLACK LOGO
Use the black logo on yellow, pink colors that create maximum contrast. Do not use on dark colored backgrounds.
Clearspace
When applying the Panzura logo to digital and print materials, it’s important for brand awareness that other design elements do not interfere with the logo. Clearspace (empty space) around the logo should be at minimum the height and width of the negative space square inside the mark.
CORRECT USAGE
The full-color logo placed on a black background creates maximum contrast, while allowing all the brand colors to be seen.
The white logo placed on a blue background creates enough contrast for the logo to be clearly read at all sizes.
The black logo placed on a yellow background creates enough contrast for the logo to be clearly read at all sizes.
INCORRECT USAGE
The one-color mark should never be any color other than white or black due to lack of contrast on colored backgrounds.
The white logo placed on a yellow background blends into the background due to lack of contrast and therefore isn not easily read.
The full-color logos should never be placed on any backgrounds other than white, black, or gray.
Logo Misuse and Modification
Correctly using the logo helps strengthen Panzura's brand identity, therefore, altering the logo is not permitted without explicit approval from the Panzura design team.
Do not change the
logo colors
Do not rotate
the logo
Do not add effects
(drop shadows, glow,
bevels) to the logo
Do not distort the
logo; always scale
proportionately